Before starting a new blog it helps to define what your goals are for it as that will guide you in every aspect of its development. Who wants to build a blog to promote an existing business will do things differently to somebody who is blogging for a cause for example.
Whether you have already a blog or about to start one, think about this first factor:
What is your audience?
Think about who your target audience is for your blog. It can be segmented by sex, location expertise, age, and so many other factors. A young tech guy is far more likely to Digg your posts than a mom who doesn’t even know what bookmarking is. Your audience will respond differently to many other topics also. The same tech guy is much less likely to click an ad than the mom.
If your target audience is somebody who will carefully read through your posts in detail trying to glean as much information as possible or are they a “give-it-to-me-quick” kind of person? These affect the content and writing style. The former may respond well to in-depth how-to posts whereas the latter will likely prefer quick, easily-scannable lists.
If any of the things don’t make sense to you, don’t worry as I will write more posts about blogs! I’m giving examples so that as you read the posts you’ll understand what aspects will be more applicable to your particular blog.
I will be back
